Franchising Opportunities

Learn why franchising is the world’s most succesful business concept

With sales of more than $US1 trillion, franchising is the world’s most successful business concept.

In the United States, more than 50% of all business start-ups are franchises, and in Europe, South America and Asia, franchising has really taken off.

The reason for this is that franchising has been proven to reduce the risk of being in business for yourself, according Michael Gerber’s The E-Myth Revisited, one of the best books on developing a
successful small business. Gerber says that while more than 8 out of 10
non-franchised businesses fail within the first five years, nine out of 10 people who buy franchises are still in business after five years.

The reason franchises succeed while non-franchised small businesses fail, Gerber writes, is that franchises have a system, a proven formula for success.

Other keys to franchising’s success include:

• franchising means being in business for yourself, but not by yourself – it combines the independence of owning your own business together with the advantages of being part of a larger organisation
• because the franchisor can only be successful if the individual franchisees are successful, the franchisor has a vested interest in working closely with the franchisees to build successful and profitable businesses – in other words, we can ’t be successful unless you are